Immigrant Council of Ireland Brand Development

Immigrant Council of Ireland

The Immigrant Council of Ireland is a human rights organisation and law centre. Supporting and advocating for the rights of immigrants and their families and acting as a catalyst for public debate and legal and policy change. The Immigrant Council uphold a legal approach and make evidence-based proposals to change or amend Irish law.
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What we did:

  • Brand Development
  • Logo Design
  • Iconography
  • Photography Production
  • Editorial Design & Print
  • Web Design & Development
Immigrant Council of Ireland Logo Design
Immigrant Council of Ireland Logo Graphic Design
Immigrant Council of Ireland Logo Design
Immigrant Council of Ireland Brand Development
Immigrant Council of Ireland Brand Development

BRAND IDENTITY —Identifying equality as a keystone of the organisation we developed the tagline, ‘Working for Equality’, and this became the underlying concept throughout the brand.

Immigrant Council of Ireland Brand Development Brand Guidelines
Immigrant Council of Ireland Brand Development
Immigrant Council of Ireland Brand Development
Immigrant Council of Ireland Brand Development

We developed a complete brand system for the Immigrant Council which included logo, brand guidelines, photography, icon set and tone of voice.

Immigrant Council of Ireland Editorial Graphic Design Immigrant Council of Ireland Editorial Graphic Design Immigrant Council of Ireland Editorial Graphic Design Immigrant Council of Ireland Editorial Graphic Design

We then applied the new identity to a full suite of media collateral including display signage, stationery set, social media assets, PowerPoint and Word templates, e-vite templates and report templates.

Immigrant Council of Ireland Information Architecture Website Design
Immigrant Council of Ireland Website Development
Immigrant Council of Ireland Website Development
Immigrant Council of Ireland Website Development

WEBSITE —The culmination of the rebrand was a new website. Starting with a site map we mapped out a wireframe and ensured that users would find this site to be engaging and easy to navigate. Developed using Drupal, this website meets the highest web standards and boasts a custom content management system that is streamlined and easy to use.

Immigrant Council of Ireland Brand Development